Data Privacy Regulation for Websites in China Takes Effect, National Standards for Commercial Industries Forthcoming

On March 15, 2012, new provisions governing the online collection, use, and storage of personal information went into effect in China.  Promulgated by China’s Ministry of Industry and Information Technology (“MIIT”), the Several Provisions on Regulating the Market Order of Internet Information Services (“Provisions”) govern the competition-related activities of Internet Information Services Providers (“IISP”) in China and also include key provisions relating to the collection, use, and storage of “Users’ Personal Information.”   While certain sector-specific regulations have included protections for online personal information in the past, the Provisions represent the first time a broad definition for online personal information has appeared in PRC law.  “Personal Information” is defined as information “that would identify the user if used alone or together with other information.” 

Under the Provisions, an IISP must inform users of the ways the IISP collects and processes information, what kind of information is collected, and the purposes for the collection.  IISPs may not collect any information unnecessary for the provision of services or use Users’ Personal Information for any purpose outside the scope of the services.  The Provisions also require IISPs to “properly” maintain their Users’ Personal Information. Where Users’ Personal Information is or may be divulged, the IISP must take remedial action. If the violation is “serious,” then the IISP shall report the violation to MIIT and jointly cooperate in taking further remedial measures.

The Provisions do not define “properly” or explain what would constitute a “serious” disclosure violation. It is also unclear whether, as part of taking “remedial action,” an IISP would be expected to notify a user for all breaches of user data or merely for “serious” ones.

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China's Local Data Privacy Regulations Foreshadow National Efforts in 2012

As China’s central regulators finalize several national laws with data privacy components, provincial and municipal authorities are filling in the current legislative gap by passing local regulations governing the collection of personal information.

Currently at the national level, sector-specific laws target various aspects of personal information collection but no single comprehensive law exists to govern data privacy. Although efforts from the central government are expected to pick up in 2012, as we previously reported, pertinent national legislation remains in draft form. As these laws creep through China’s legislative process, the Chinese public is growing increasingly concerned about the security of their personal information following several high-profile scandals involving online disclosure.

In the absence of national legislation, China’s local governments have stepped in to fill the void.  The municipal government of Shenzhen, a city of ten million across the border from Hong Kong, commissioned the Shenzhen Lawyers Association in late 2010 to research and draft the “Shenzhen City Regulation on Personal Information Protection.” While exact details of the regulation have yet to be released to the public, the Shenzhen Municipal People’s Congress Standing Committee is currently deliberating the first research draft report with approval expected to follow in early 2012.

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Release of China's First Personal Information Protection Standards Imminent

China’s Internet regulator, the Ministry of Information and Industry Technology, or MIIT,  is close to releasing the final version of China’s first national standards for personal information protection.  Drafted with the assistance of two other government departments, the release of  “Information Security Technology - Guidelines for Personal Information Protection” (信息安全技术个人信息保护指南) represents China’s first foray into the field of data privacy regulation.  As a voluntary national standard, the Guidelines will lack the force of law but will likely serve as an important guidepost for future lawmaking.  We understand that a final version of the Guidelines is expected to be released in the second half of 2011.

The Guidelines as currently drafted set out (1) suggested principles for processors and administrators of personal information, (2) rights enjoyed by the data subject, and (3) requirements for the collection, processing, transfer, use, blockage, deletion, and management of personal information. 

Among the requirements for data transfer in the Guidelines are restrictions that would prevent the transfer of personal information overseas.  Article 5.3.5 of the draft states that unless otherwise stipulated in law or regulation or having gained the approval of the relevant ministry, no data administrator within China may transfer personal information to a foreign administrator. Such a requirement would prevent the transfer of personal information gathered in China to any non-China based entity and would affect both the internal transfer of personal information within multinational companies as well as any personal information transfers between cross-border cloud computing servers.

The appearance of these Guidelines appear to be a stop-gap measure for the future passage of China’s Personal Information Protection Law (个人消息保护法).  That law, in draft form since 2005, shows no signs of enactment in the near term and with China’s Internet population expanding rapidly (485 million users in June 2011, a 1700% increase since 2000) it appears MIIT has decide to take the lead in ensuring China’s legal regime does not fall further behind its rapidly evolving online social and e-commerce environments.  While non-mandatory, the suggested provisions point the way for future developments in China, including potential inclusion in a future Personal Information Protection Law.

Hong Kong Moves Closer to New Privacy Amendment

On July 13, the Personal Data (Amendment) Bill 2011 was introduced to Hong Kong's Legislative Council for final approval.  The Bill, which is designed to implement the recommendations of a April 2011 government report on privacy reform, aims to address a spate of recent concerns about the prevalence of direct marketing-related data sales and transfers in Hong Kong's private sector.

If the Bill passes the Legislative Council, companies in Hong Kong wishing to make data transfers for direct marketing purposes will be required to furnish data subjects with information relating to (i) the types of data that will be transferred; (ii) the types of person who would receive such data; and (iii) the purposes of the proposed transfer (including what types of goods and services could be advertised).  Data subjects will then be entitled to object to such transfers for up to 30 days after receiving notice of the pending transfer.  If a "data user" proceeds to make a transfer despite receiving an objection within the 30 day period, they could become liable under the new law to a fine of $500,000 HKD and up to three years imprisonment.  The bill will also empower the Privacy Commissioner for Personal Data to provide technical assistance to aggrieved data subjects if they seek legal redress against companies who breach the new provisions.  

On July 13 the Personal Data (Amendment) Bill 2011 was introduced to Hong Kong's Legislative Council for final approval.  The Bill, which is designed to implement the recommendations of a April 2011 government report on privacy reform, aims to address a spate of recent concerns about the prevalence of direct marketing-related data sales and transfers in Hong Kong's private sector.

If the Bill passes the Legislative Council, companies in Hong Kong wishing to make data transfers for direct marketing purposes will be required to furnish data subjects with information relating to (i) the types of data that will be transferred; (ii) the types of person who would receive such data; and (iii) the purposes of the proposed transfer (including what types of goods and services could be advertised).  Data subjects will then be entitled to object to such transfers for up to 30 days after receiving notice of the pending transfer.  If a "data user" proceeds to make a transfer despite receiving an objection within the 30 day period, they could become liable under the new law to a fine of $500,000 HKD and up to three years imprisonment.  The bill will also empower the Privacy Commissioner for Personal Data to provide technical assistance to aggrieved data subjects if they seek legal redress against companies who breach the new provisions.