Photo of Helena Marttila-Bridge

Helena Marttila-Bridge is an associate in the technology and media group in the London office who joined the firm as a trainee solicitor in 2009.  Her practice focuses on intellectual property, data protection, and information technology law, and encompasses regulatory compliance and advisory work.

The representatives of IAB Europe and EASA, European advertising and marketing industry associations, met with the Article 29 Working Party, a group of European data protection authorities, on 14 September 2011 to discuss the industry’s self-regulatory code on Online Behavioural Advertising.  As we blogged here, the Article 29 Working Party had previously voiced concerns