Telemarketing

New York has amended its Do Not Call law to cover automated telephone calls that deliver pre-recorded messages–so-called “robocalls.”  The New York law generally prohibits businesses from making “telemarketing sales calls” to consumers who have registered their telephone numbers on the national Do Not Call Registry, which is administered by the FTC and FCC. 

The heart

The Federal Trade Commission is asking for comments on whether to strengthen its rules requiring telemarketers to disclose their identities via caller ID.  The FTC’s notice [PDF] suggests that the agency is taking aim at what it perceives to be deceptive identification disclosure practices. 

The FTC currently requires telemarketers to disclose their telephone number and, when