Updates on Developments in Data Privacy and Cybersecurity
The Federal Communications Commission has ruled that companies may send a one-time text message to confirm that a subscriber has opted out of receiving text messages without violating the Telephone Consumer Protection Act (TCPA). In the FCC’s view, if a consumer has consented to receiving text messages and subsequently opts…
Continue Reading FCC: Sending Opt-Out Confirmation Text Does Not Violate TCPA
Recently, the Mobile Marketing Association (MMA), a non-profit profit organization representing participants in the mobile marketing industry, released a privacy policy framework for mobile applications. Although framed as a model privacy policy, the MMA Privacy and Advocacy Committee makes clear that the document is intended to be a “starting point” rather than a verbatim model. Its hope is that the document will “encourage the mobile application developer community to continue to move consumer privacy interests forward.”Continue Reading Mobile Marketing Association Releases Mobile Privacy Policy Framework
