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IAB’s Video Suite To Support Display of In-Ad Privacy Notices

By Inside Privacy on April 11, 2012

Posted in Advertising & Marketing, Federal Trade Commission, Online, United States

The Digital Advertising Alliance’s Self-Regulatory Program for Online Behavioral Advertising continues to gather steam. Last month, after the Program garnered favorable mention in the FTC’s final privacy report, a representative of the Interactive Advertising Bureau (one of the DAA’s participating organizations) announced that the Program’s Advertising Option Icon is now being served in more…

UK Information Commissioner Issues (Vague) Warning on Cookies

By Mark Young on March 8, 2011

Posted in Advertising & Marketing, European Union, International, Online, United Kingdom

Since the 2009 amendments to Article 5(3) of the ePrivacy Directive (2002/58/EC) regarding cookies and consent, there has been considerable debate over what web sites and ad networks must do in order to deploy cookies lawfully, and over what constitutes informed consent from users (e.g., opt-in versus opt-out). For a flavour, see the Article 29 Working Party Opinion 2/2010 on online…

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