New clarifying provisions in China regulating how marketing can be done via short message service (“SMS”) will come into effect on June 30, 2015.
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New Connecticut Law Adds Promotional SMS to State “Do Not Call” Registry Rules; Prohibits Promotional SMS to Numbers Not on State Registry Absent “Prior Express Written Consent”
Last week, the governor of Connecticut signed into law a new requirement that extends compliance with the state’s existing Do-Not-Call registry to promotional text messages (SMS). Specifically, the law amends the definition of a “telephonic sales call” to include a “text or media message sent by or on behalf of…
Companies Struggle With Lack Of Clarity Around TCPA And Text Messaging
Last week, a district court declined to stay a lawsuit against Google Inc. and group-texting service Slide, Inc. alleging a violation of the Telephone Consumer Protection Act (“TCPA”). The court found that a related, ongoing proceeding at the Federal Communications Commission relating to the scope of the definitions of “consent&rdquo…
Continue Reading Companies Struggle With Lack Of Clarity Around TCPA And Text Messaging
Court Permits Class Action to Proceed Where Text Message Confirmed Opt Out Request
Last week, a federal judge denied a motion to dismiss a putative class action brought under the Telephone Consumer Protection Act (TCPA) against Citibank concerning its transmission of text messages. The case — Ryabyshchuk v. Citibank N.A., — is notable because one of the issues it addresses is whether an entity that transmits a text message to confirm a consumer’s opt out request has transmitted the message without the consumer’s prior express consent. The Mobile Marketing Association’s Guidelines for text message campaigns advises that such confirmation messages should be sent. In the ruling, Judge Irma Gonzalez of the Southern District of California held that Citibank could be liable for two messages: the first that allegedly inviting the applicant to call to discuss a credit card application, and the second that allegedly confirmed the consumer’s request to opt out of receiving future messages. The consumer sought to opt out of receiving future messages after receiving the first text message from Citibank.
Continue Reading Court Permits Class Action to Proceed Where Text Message Confirmed Opt Out Request