ePrivacy Directive

On November 16, 2023, the European Data Protection Board (“EDPB”) issued draft Guidelines 2/2023 on Technical Scope of Art. 5(3) of ePrivacy Directive (“Guidelines”).  Article 5(3) is the provision that requires consent before storing or accessing information on an end user’s device. Over the years it has become known as the “cookie rule,” but it is technology-agnostic.  The Guidelines expand upon guidance issued by the Article 29 Working Group in 2014, and are intended to clarify when the requirement applies to new tracking methods.  The Guidelines are open to public consultation through December 28, 2023. 

The Guidelines identify and explain the four key elements that trigger the obligation to obtain opt-in consent under Article 5(3) of the ePrivacy Directive (“ePD”).  The Guidelines set forth an extremely broad interpretation of what constitutes “storing” and “accessing” information on a user’s device that arguably goes beyond the plain meaning of these terms.  This interpretation is likely to be relevant for companies considering how to approach the discontinuation of third-party cookies on many browsers.    Continue Reading EDPB Issues Draft Guidelines on Technical Scope of ePrivacy Directive Rules for Storage and Access

On January 18, 2023, the European Data Protection Board (“EDPB”) published a report setting out the common positions of the EDPB and EEA member state supervisory authorities (“SAs”) with respect to interpreting the EU rules applying to cookies. SAs will take these common positions into account when handling cookie complaints.

The report was drafted by the EDPB’s Cookie Banner Taskforce (“Taskforce”), which is composed of the EDPB and 18 SAs. However, the report does not have the same interpretative value as EDPB guidance. Moreover, SAs will not take into account the positions mentioned in the report in isolation – they will also take into account additional national requirements stemming from the national laws transposing the ePrivacy Directive and SAs’ national guidance.Continue Reading EDPB Publishes Report of Cookie Banners Taskforce

According to a leaked draft, on November 4, 2021, the Council of the European Union (“Council”) and the European Parliament (“Parliament”) agreed a number of amendments to the following three chapters of the draft ePrivacy Regulation, which will replace the ePrivacy Directive 2002/58/EC and has been pending since January 2017):

  • Chapter III (End-Users’ Rights

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On January 12, 2021, the German Ministry for the Economy and Energy released a new draft Law on Data Protection and the Protection of Privacy in Telecommunications and Telemedia (“TTDSG” or “draft law”).  If enacted, the draft law will replace the existing data protection and privacy provisions of Germany’s Telemedia Act and Telecommunications Act (“Telemedia Act”), including provisions applicable to the use of cookies and similar technologies.  The draft text was subject to public consultation from its publication until January 22, 2021, and responses submitted during that period will now be considered by the German Federal Government in advance of a formal proposal for the Federal Parliament to consider.
Continue Reading Germany Publishes New Draft Rules for Cookies and Similar Technologies

On January 5, 2021, the Council of the European Union released a new, draft version of the ePrivacy Regulation, which is meant to replace the ePrivacy Directive.  The European Commission approved a first draft of the ePrivacy Regulation in January 2017.  The draft regulation has since then been under discussion in the Council.

On January 1, 2021, Portugal took over the presidency of the Council for six months.  Ahead of the next meeting of the Council’s working party responsible for the draft ePrivacy Regulation, the Portuguese Presidency issued a revised version of the draft regulation.  This is the 14th draft version of the ePrivacy Regulation (including the European Commission’s first draft).

Once approved, the ePrivacy Regulation will set out requirements and limitations for publicly available electronic communications service providers (“service providers”) processing data of, or accessing devices belonging to, natural and legal persons “who are in the [European] Union” (“end-user”).  The regulation aims to safeguard the privacy of the end-users, the confidentiality of their communications, and the integrity of their devices.  These requirements and limitations will apply uniformly in all EU Member States.  However, EU Member States have the power to restrict the scope of these requirements and limitations where this is a “necessary, appropriate and proportionate measure in a democratic society to safeguard one or more of the general public interests.”
Continue Reading Council of the EU Released a (New) Draft of the ePrivacy Regulation

On September 16, 2020, the Spanish Supervisory Authority (“AEPD”) approved a “Code of Conduct for Data Processing in Advertising” (“Code”) (see the decision approving the code here). This is the first GDPR approved Code of Conduct with an accredited monitoring body in the European Union. The Code enters into effect on November 17, 2020, two months after its approval.

Below we provide a brief FAQ about the Code.Continue Reading The Spanish Supervisory Authority Approves a GDPR Code of Conduct on Advertising

On 10 September 2020, the European Commission proposed an interim regulation designed to enable online communications service providers to combat child sexual abuse online. Once in force, this regulation will provide a legal basis for providers to voluntarily scan communications or traffic data on their services for the limited purpose of detecting child sexual abuse material online.
Continue Reading European Commission Proposes Interim Regulation to Combat Child Sexual Abuse Online

On 8 April 2020, the European Commission adopted a recommendation on a common European Union toolbox for the use of technology and data to address the COVID-19 crisis (“Recommendation”).  The Recommendation responds to calls for a common EU approach to the use of mobile apps in combatting COVID-19—one that improves the efficacy of the technology while respecting citizens’ privacy rights.

The Recommendation has since been complemented by a separate Commission guidance paper on COVID-19 apps (“Guidance”) and release of a Common EU Toolbox for Member States (“Toolbox”) by the EU’s eHealth Network, a Commission-established body comprised of Member State authorities responsible for eHealth matters.   In addition, the European Data Protection Board (“EDPB”), which contributed to the Guidance, has published a letter to the Commission in response to the Guidance (“Letter”).

This blog will discuss the headline points contained within the Recommendation, Guidance, Toolbox, and Letter.  We will publish more detailed analyses of the Toolbox and Guidance in subsequent blogs.Continue Reading EU Commission Releases Guidance on COVID-19 Apps

On December 3, 2019, the EU’s new Commissioner for the Internal Market, Thierry Breton, suggested a change of approach to the proposed e-Privacy Regulation may be necessary.  At a meeting of the Telecoms Council, Breton indicated that the Commission would likely develop a new proposal, following the Council’s rejection of a compromise text on November 27.

The proposed Regulation is intended as a replacement to the existing e-Privacy Directive, which sets out specific rules for traditional telecoms companies, in particular requiring that they keep communications data confidential and free from interference (e.g., preventing wiretapping).  It also sets out rules that apply regardless of whether a company provides telecoms services, including restrictions on unsolicited direct marketing and on accessing or storing information on users’ devices (e.g., through the use of cookies and other tracking technologies).Continue Reading New E-Privacy Proposal on the Horizon?

On November 8, 2019, the Spanish Supervisory Authority (“SA”) issued detailed guidance on cookies and similar technologies in collaboration with stakeholders in the ad industry, including Adigital, Anunciantes, AUTOCONTROL and IAB Spain. The guidance is divided in 4 chapters:

  • Chapter 1: scope of the Spanish cookie rules (Art. 22 of Law 34/2002);
  • Chapter 2

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